Trigger custom lead workflows with Webhooks
Connect Needle to your custom software stack. Receive structured JSON payloads containing post content, platform data, and intent scores to trigger custom APIs, databases, or workflow engines.
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How it works
- 1
Define endpoint
Provide an HTTPS URL that accepts POST requests from Needle.
- 2
Choose events
Select which events (e.g. new high-intent lead found) trigger the webhook.
- 3
Parse JSON payload
Integrate the structured post metadata directly into your backend workflow.
Flexible automation for custom sales stacks
Bridge Needle intent signals to your internal databases and custom-built tooling.
Trigger custom automations
Connect webhooks to Make, n8n, or custom servers to trigger personalized outreach sequences.
Build internal lead scoring
Merge Needle's intent data with your own proprietary customer indicators to score outbound fit.
Automated database archival
Store mentions and customer pain points in your own server database for long-term sentiment research.
Webhook JSON Payload Preview
These are the kinds of posts our AI catches every day, automatically classified into actionable lead signals so you can respond instantly.
“{ "event": "lead.detected", "platform": "reddit", "intentScore": 95, "text": "Looking for a simple analytics tool...", "url": "https://reddit.com/..." }”
FAQ
- Are webhook payloads retried if my server is down?
- Yes, Needle retries webhook deliveries with exponential backoff for up to 24 hours if your server returns a non-200 status.
- Do you sign webhook requests?
- Yes, each webhook contains a unique signature in the headers so you can verify the payload originated from Needle.
Connect Needle to Webhooks today
Start syncing high-intent leads and alerts directly into Webhooks. Needle automates the discovery so you can focus on closing deals.
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