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Lead discovery on LinkedIn

Find B2B buyers in LinkedIn posts

Decision-makers post on LinkedIn about vendor frustrations, tools they are evaluating, and problems they need solved. Needle searches public LinkedIn posts alongside Reddit and Hacker News and ranks every result by buying intent.

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How it works

  1. Step 1

    Search problems and competitors

    Enter the problems you solve and the vendors you replace.

  2. Step 2

    Open the highest-intent posts

    Posts asking for recommendations or venting about a vendor rank first.

  3. Step 3

    Reply where you can help

    Open the thread on LinkedIn and answer the question first. Needle finds and ranks the conversation; the reply is yours.

Why teams search LinkedIn with Needle

Included on the Scale plan.

  • Decision-makers, by name

    Founders and executives post under their real identity, so you know who you are talking to.

  • Vendor frustration in public

    Complaints about a current tool are an opening for a helpful, specific reply.

  • Alongside every other community

    LinkedIn results sit in the same ranked list as Reddit and Hacker News.

What a buying signal looks like on LinkedIn

Illustrative examples of the posts Needle ranks highest. Every result gets an intent label so you know which threads to open first.

  • “We’re reevaluating our customer success platform for 2027. If you made a switch this year, what did you pick and why?”
    Example · post from a VP of Customer SuccessHot lead
  • “Our on-call tooling is stitched together from three products. There has to be a better way.”
    Example · post from a CTOWorth engaging

Frequently asked questions

Setup, limits, and every platform are covered in the docs.

What does Needle search on LinkedIn?
Public LinkedIn posts that match your query, with a link to each post. Needle does not use your LinkedIn account.
Which plan includes LinkedIn?
LinkedIn is included on the Scale plan. Every plan runs the same query across all the communities it includes.
Does Needle post or reply for me?
No. Needle finds and ranks threads and can draft a reply for you to edit. You decide whether to respond, and you post it from your own account.

Start finding leads on LinkedIn today

Your next customers are posting on LinkedIn right now. Needle finds them, scores their buying intent, and delivers them to your pipeline.