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  • Guides index
  • Bluesky Customer Discovery Guide for B2B Founders (2026)
  • The Complete Customer Research Methodology for Startups
  • How to Find Your First 100 Customers for a Startup (Proven Platforms, Tools & Strategies)
  • GitHub Customer Discovery Guide for Dev Tools & Open Source
  • Hacker News Playbook for Founders: Show HN, Ask HN, and Customer Discovery
  • How to Launch on Product Hunt: A Research-Led Playbook for Founders
  • Multi-Platform Customer Discovery: A Repeatable Workflow
  • Complete Reddit Customer Discovery Playbook: Find Customers in 2026
  • Technical SaaS Checklist: Things You'll Regret Not Doing Early
  • Stack Overflow Customer Discovery Guide for API & Dev Tools
  • Startup Site Health Checklist: SSL, Meta, OG, Sitemap & AI Crawlers
  • Blog index
  • 5 Buying Intent Signals You're Probably Missing Right Now
  • AI Visibility Audits: What Founders Can Actually Change This Quarter
  • How to Mine “Alternatives to X” and “Switching From Y” Threads for Growth
  • API and Infra Tools: Stack Overflow + GitHub for Product Research
  • B2B SaaS GTM Tools: Acquisition, Activation, Retention
  • Best Startup Launch Directories for SaaS (Curated Stack for 2026)
  • Bluesky for Founders: How to Read an Audience With Free Analytics
  • Bluesky vs X (Twitter) for B2B Signal: A 2026 Snapshot (Verify Live)
  • Conversation Demand vs SEO Content: What to Work on First
  • Customer Discovery and Marketing for Early-Stage Startups: What We've Learned
  • Weekly Customer Discovery Workflow (Mon–Fri SOP for Solo Founders)
  • Dev Tool GTM: Reading GitHub Issues and Mentions Without Annoying Maintainers
  • Early Adopter Outreach: Best Practices with Needle
  • Early-Stage SaaS Marketing Stack Under $200/mo (2026)
  • The Power of Emotional Context in Market Research
  • Finding Your People: The Founder Mental Load and the Needle × Lyncbuild Playbook
  • Founder-Led Outbound After Community Research (Handoff SOP)
  • Hiring Your First Growth Hire: Interview Tasks for “Signal Literacy”
  • Indie Hackers & Product Hunt: A Practical Early-Traction Map for Builders
  • Intent Signals Before Apollo: A Lean Outbound Research Stack
  • High-Converting Landing Pages: What 300+ Top Performers Have in Common
  • llms.txt, AI Crawlers, and GEO: A Practical Guide for Startup Sites
  • Lobsters vs Hacker News: Culture, Flags, and Research Etiquette
  • Mastodon and the Fediverse: Market Research Cautions for B2B Teams
  • Micro-SaaS Distribution: One Niche, Three Communities
  • RFP-Free “Enterprise Discovery”: What Mid-Market Buyers Say in Public
  • How to Monitor Trending Problems to Validate Startup Ideas (2026)
  • How to Submit Your SaaS to Needle Directory (Requirements & SEO)
  • Open Source Metrics vs Community Sentiment (Commercial OSS GTM)
  • PMF Interviews vs Community Evidence: When Each Misleads You
  • How to Write Positioning from Real Phrases (Not Generic AI Copy)
  • Pre-Launch Lead Generation: Find High-Intent Leads Before You Launch
  • Pre-Launch Waitlist Validation Using Public Threads Only
  • Pre-PMF User Discovery: Find Users Before You Build
  • Product Hunt Research Without Launching (Comments, Makers, Categories)
  • How Product Managers Should Triage Community Signal in One Hour
  • Reddit vs Hacker News vs Stack Overflow for B2B Discovery (“Best For” Map)
  • Reddit Rules 2026: Research and Outreach Compliance Checklist (Not Legal Advice)
  • Reddit Shadowbans and Customer Outreach: What Founders Should Know
  • Security SaaS: A Practical Checklist of Communities to Scan First
  • How 3 Founders Used Social Listening to Go from 0 → 100 Users
  • Social Listening for SaaS: How to Find Users Asking for Your Product
  • Social Listening for Lead Generation: How to Find Buyers Who Are Already Looking for You
  • Social Listening for Startups vs Enterprise Tools (Brandwatch, Sprout, etc.)
  • Social Listening vs Surveys vs User Interviews: When to Use Each
  • Startup Name & Brand Availability: Domain, Social Handles, and Search
  • The Ultimate Marketing Guide for Founders: How to Find Your First Users and Grow Without a Budget
  • The Validation Trap: We Were Both Looking for Permission That Was Never Coming
  • When Research Becomes Avoidance: How to Know When You Have Enough Signal to Act
  • Willingness to Pay: Phrase Patterns That Look Like WTP (But Aren’t)
  • Willingness to Pay: How to Spot Budget and Urgency in Public Conversations
  • YouTube Comments as Research: When They’re Signal vs Noise
  • What is Needle?
  • Who is Needle for?
  • Getting started with Needle
  • Guide: Find your first customers with Search
  • Troubleshooting
  • Plans and limits
  • Needle Directory
  • Guide: Validate your idea with Trending Problems
  • FAQ
  • Buyer-Intent Search - Finding Customers in Public Communities
  • Search (Manual & Auto)
  • Competitor Mention Tracking & Switching Intent
  • Trending Problems
  • LLM overview
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Featured guides

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  • Find your first 100 customersCommunity-led acquisition without ads
  • Reddit playbookResearch and outreach on Reddit
  • Hacker News playbookShow HN, Ask HN, and discovery
  • How to launch on Product HuntResearch-led launch playbook for founders
  • Multi-platform searchWhy one query beats tab-hopping
  • GummySearch alternativesWhat replaced Reddit research in 2026

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Directory
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Sign inLaunch your product

Pricing

Compare launch plans, sponsored ads, and Directory Reach. Spotlight checkout happens in your launch flow.

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Launch plans

One-time Spotlight pins with lifetime dofollow backlink. Purchase in the launch flow; compare here.

Community

Community

Free

Free

Queue for next UTC slot

  • Listed on Needle Directory with logo, copy, and media
  • Discoverable in browse and category views
  • Dofollow backlink when badge is verified or you win weekly votes
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Free with every listing

Spotlight

Spotlight Week

7-day pin · permanent verification skip

$39Save $10
$29

USD · one-time · no auto-renew

  • Pinned to the top of Needle Directory for 7 days
  • Lifetime dofollow backlink - no badge required
  • Verification skip included - submit without backlink checks
  • Priority review queue
  • One-time charge - does not auto-renew
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Best value
Spotlight

Spotlight 14 Days

14-day pin · permanent verification skip

$49Save $10
$39

USD · one-time · no auto-renew

  • Pinned to the top of Needle Directory for 14 days
  • Lifetime dofollow backlink - no badge required
  • Verification skip included
  • Priority review and support
  • One-time charge - does not auto-renew
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Spotlight

Spotlight Month

30-day pin · permanent verification skip

$99Save $30
$69

USD · one-time · no auto-renew

  • Pinned to the top of Needle Directory for 30 days
  • Up to 20× more homepage exposure vs organic browse
  • Lifetime dofollow backlink - no badge required
  • Verification skip included
  • Priority review and support
  • One-time charge - does not auto-renew

Start listing → · Directory dashboard

Frequently asked questions

Do I need a paid Needle Search plan to list?
No. Needle Directory is separate from Search. You can list for free on the Community plan.
When is my backlink dofollow?
Community: when your badge is verified or you win weekly votes. All Spotlight plans include a lifetime dofollow link without a badge.
What does verification skip mean?
Spotlight plans include skipping automated backlink checks. Community listings can verify with a free badge or buy verification skip during launch.
How do sponsored ads work?
After your listing is live, buy an ad pack from your listing promote page. Ads run for 30 days on the surfaces included in the pack.
What is Directory Reach?
Directory Reach is a done-for-you service: we manually submit your startup URL to curated third-party directories and send a report with live links.
How long until my listing is live?
Listings publish on your scheduled launch date automatically. Spotlight plans let you pick the day and include pinned placement.
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