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Lead discovery on Lemmy

Find buyers asking for alternatives on Lemmy

Lemmy is a federated, Reddit-like network where privacy-minded users, open-source contributors, and self-hosters ask what to use instead of the tools they are leaving. Needle searches Lemmy posts and comments alongside Reddit, Hacker News, and Mastodon, and ranks every result by buying intent.

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How it works

  1. Step 1

    Search the switch, not your brand

    Lemmy threads read "alternative to X" or "moving off Y". Use the tools your buyers leave as keywords.

  2. Step 2

    Read the comments

    Replies are where people name what they use and why, which is where comparison and switching signals show up.

  3. Step 3

    Follow community rules

    Each community sets its own rules and many ban promotion. Answer the question first, and say you work on a product if you mention it.

Why teams search Lemmy with Needle

Included on the Growth plan and up.

  • Alternatives are the topic

    Much of Lemmy started as people leaving centralized platforms, and "what do you use instead" threads are common.

  • One search, many servers

    Large instances federate communities from across the network, so Needle covers far more than one server and removes duplicates.

  • An audience missing elsewhere

    FOSS, privacy, and self-hosting users who rarely post on X or LinkedIn.

What a buying signal looks like on Lemmy

Illustrative examples of the posts Needle ranks highest. Every result gets an intent label so you know which threads to open first.

  • “Leaving my password manager after the price hike. What are you all using that syncs across Linux and Android?”
    Example · Lemmy postHot lead
  • “We moved our small team off Google Workspace last year. Happy to share what we picked for mail and calendar.”
    Example · Lemmy commentWorth engaging

Frequently asked questions

Setup, limits, and every platform are covered in the docs.

What does Needle search on Lemmy?
Lemmy posts and comments that match your query, searched on large instances (lemmy.world and programming.dev) that federate communities from across the network, deduplicated, with a link to each post or comment.
Which plan includes Lemmy?
Lemmy is included on the Growth plan and up. Every plan runs the same query across all the communities it includes.
How does Needle get Lemmy posts?
Through the public Lemmy API on large instances. Needle reads public posts and comments only, paces its requests, and never logs in, votes, or posts.
Does Needle post or reply for me?
No. Needle finds and ranks threads and can draft a reply for you to edit. You decide whether to respond, and you post it from your own account.

Start finding leads on Lemmy today

Your next customers are posting on Lemmy right now. Needle finds them, scores their buying intent, and delivers them to your pipeline.

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